
In a move likely to spark debate across the tech industry, New York Governor Kathy Hochul announced a new law requiring social media platforms to display warning labels about potential mental health risks to young users. The law targets features like infinite scrolling, auto-play, and algorithm-driven feeds.
State Targets “Addictive Design” in Social Media Platforms
Under the new law, social media companies operating in New York will be required to clearly warn users—especially minors—about the possible psychological harm linked to excessive use of certain platform features. Governor Hochul said tools such as endless scrolling, auto-play videos, and personalized algorithmic feeds are intentionally designed to keep users engaged for long periods, often without them realizing it.
State officials argue that these features can contribute to anxiety, depression, sleep disorders, and low self-esteem among young people. The warning labels are meant to inform users and parents, similar to health warnings on tobacco products. Hochul emphasized that the law does not ban social media but aims to promote transparency and accountability in how digital platforms influence behavior.
Key provisions and reactions
- Platforms must display visible warning labels about mental health risks.
- The law specifically focuses on infinite scroll, auto-play, and algorithmic feeds.
- The warnings are intended to protect children and teenagers.
- Tech companies may face penalties for non-compliance.
- Mental health advocates welcomed the move as long overdue.
- Social media companies are expected to challenge the law, citing free speech and innovation concerns.
- Critics argue warnings alone may not reduce harmful usage patterns.
New York’s decision places it at the forefront of regulating social media’s impact on mental health. While supporters see the law as a crucial step toward protecting young users, opponents warn it could open the door to broader government control over digital platforms. As the law takes effect, its real influence on user behavior and the tech industry will be closely watched nationwide.


